About Neayi
Neayi is born from the meeting of people who share the same vision and the same values : the changes that are at work in the world of agriculture to such an extent that new forms of support should be deployed.
We contribute thanks to the special skills of each member of the team, and methods developed for the implementation of this support.
Henri de Richecour
Former EMEA financial director at Dow Agrosciences and president of the French subsidiary, then head of the Balkans business unit. His knowledge of the agricultural sector and the issues that it is facing pushes him to find new ways of considering the problem of changing practices, both with a rational and efficient perspective, but also dispassionate and professional.
Astrid Robette
Initially training agronomist, his professional evolution has led to orient themselves towards the digital marketing. This dual expertise allows him to occupy the position of editorial manager and community manager in our team.
Our values
Collaborative
We believe that everyone has something to contribute - whether it's a new practice, a new way of doing things, or more simply to approve what is done by others
Open
We believe that the platform should be open, and that knowledge should not remain hidden
Dynamic
Using data to understand where and how such practices are deployed are all ways of reassuring farmers when making their choices
Inclusive
We would like to open the door at all. Organic, conventional, no-till, neo-rural, researchers, dreamers... It is by opening the discussion that we will be able to innovate collectively !
How are we different ?
We provide a culture of digital, methods to support change, IT skills and digital marketing, which make it possible to do things differently ...